How quickly should I see an increase in impressions and clicks after changing my budget?

Understanding Impression and Click Increases.

The speed at which you observe an increase in impressions and clicks after setting your budget depends on various factors, including website traffic, product relevance, and bid competitiveness.

In some cases, you may notice an almost instant increase in impressions and clicks if your bid is competitive and your products are featured in prominent positions on high-traffic pages.

However, it's essential to monitor performance over time and make adjustments as needed to optimize campaign effectiveness.

To know more about the metrics and KPIs you can track with Topsort, check the article "What metrics can I track with Topsort?".